Audits

Audits

An audit can be a stand-alone deliverable or an initial phase of a larger projects. 

New support clients should always undergo an audit.


AUDIT SCOPE

Most audits will focus some if not all of the following areas. Some audits are purely technical

SEO & Analytics

  • crawl the site to profile for SEO optimizations
  • parse and report back on google analytics data
  • recommend GA configurations
  • deliver a GDS dashboard
  • Identify broken links

Messaging

  • copy review
  • competitive analysis
  • brand impact

Design

  • does the design deliver the message, what can improve?
  • does the design perform across browsers and screen sizes?
  • do the components work together on the page? 

Accessibility

  • ensure your site meets your target WCAG standard
  • ensure section 508 compliance

Technical Architecture

  • ensure the site build conforms to best practices
  • find opportunities to simplify the architecture to improve maintainability
  • identify any broken functionality
  • recommend changes to server architecture
  • recommend devops workflow improvements
  • ensure your digital ecosystem delivers on your business goals

CMS experience

  • are user permissions and workflows appropriate for the tasks performed?
  • are there opportunities to save users time or empower them with configuration changes

Performance & Scalability

  • test site for speed and identify optimizations
  • report on the max load the site can sustain

Security

  • identify any hacked modules, plugins, and core
  • ensure all patches are properly applied
  • scan for vulnerabilities and best practices


AUDIT PROCESS

  1. CONSULT: written and verbal communication to better understand your needs and goals
  2. AUDIT: the work to deliver on the agreed upon scope
  3. DOCUMENT: package our findings into a presentation format
  4. PRESENT: walk you through the outcomes and hand off the report

Tools


See also ongoing work on the Audits 2.0 Trello Board

and Site Audit Process Notes in DRIVE.



Looking for labels? They can now be found in the details panel on the floating action bar.

Related content